dental sound. The yavanas eat cows, yet in spite of this they can attain liberation by uttering haram, an ordinary word in their language (Urdu) where Lord Krsna's name is automatically chanted. The power of the holy name is never diminished even if chanted in sanketa-namabhasa.

"Chanting in jest (parihasa) like Jarasandha did gets one liberated, as does chanting derisively (stobha) like Sisupala. Even chanting inattentively and with disregard results in deliverance from the pangs of material existence. Namabhasa chanting can purify anyone; people of low upbringing like mlecchas, gross materialists, and lazy persons can all avail of this opportunity to obtain liberation.

Sraddha-namabhasa and hela-namabhasa

"Faithful chanting that is still afflicted by anarthas is known as sraddha-nama, as You Yourself have explained, my Lord. The element of real sraddha (faith) is absent in the four attitudes of namabhasa chanting, and sanketa chanting is tinged with neglect. Nonetheless, even hela-namabhasa (chanting with neglect) gives one liberation, what to speak of faithful chanting. Chanting with faith establishes one on the platform of sambandha-jnana, which results in rati or attraction for the holy name. Sraddha-nama clears away anarthas very easily and quickly.

The fact is that the crime rate will continue to remain high as long as people are ignorant of their true identity and are bombarded with the message that more sense gratification will equal more satisfaction and happiness. As long as success in life is gauged by the amount of material goods amassed, the crime problem cannot be solved.
Science of Identity Foundation | Chris Butler Speaks

Anartha free namabhasa becomes nama

"Short of krsna-prema, every other success is available in namabhasa. When anarthas are nullified, then namabhasa is converted to nama or suddha-nama, the pure name. By pure chanting and by following the rules of sadhana as instructed by guru, sadhu and sastra,one slowly but surely acquires krsna-prema — love of Godhead. But namabhasa chanting can never give krsna-prema.

"I bow down to that fortunate soul who has freed himself from committing namaparadha, offenses against the holy name, in the namabhasa stage. This namabhasa stage is far beyond knowledge and fruitive work. And if one's sraddha is furthermore